CDP for Resort Marketing August 7, 2023 Resort marketing presents numerous special challenges. Ascent360 explains how a CDP can help.
Chemist Warehouse Case Study July 17, 2023 A large pharmacy retailer lacked a holistic view of its customers. Learn how the Meiro CDP drove 25% retail media growth.
Epsilon IDC Commentary June 9, 2023 A new IDC Link commentary reviews Epsilon’s Digital CDP solution, saying it allows marketers to activate at scale in a matter of weeks.
Lytics composable CDP product demo June 1, 2023 Learn how Lytics can help today’s customer-centric organizations use first-party data to optimize all aspects of their business.
Profit Through Profiling May 25, 2023 This virtual workshop explores all the benefits of a CDP, how to determine the right solution for your business, and how to make the most of its capabilities.
An IT manager’s guide to building or buying a CDP May 16, 2023 Customer data platforms have been growing in popularity for years. The CDPI and Adobe explain how to decide whether to buy one or extend your company’s existing systems.
The new MarTech stack April 14, 2023 Marketers are continuing to invest more money and resources into data-driven initiatives. Lytics details what tools are the best for your tech stack.
Online Course: Use Case Creation April 10, 2023 In this free online course sponsored by SAP and the CDP Institute, learn what a use case is, what it’s used for, and how to build one.
Building Trust Beyond Compliance April 10, 2023 The process of privacy compliance can be very complicated. Treasure Data explains how a CDP can streamline it.
Online Course: Build, Buy, or Compose April 5, 2023 In this free online course sponsored by Lytics, mParticle, and the CDP Institute, learn how to pick the best approach to delivering a CDP at your company.
Why Do Luxury Retailers Need a CDP? April 4, 2023 Luxury retail brands took a significant hit during the pandemic. Zeotap explains how a CDP can help them adapt to ecommerce changes.
Embrace the Possibilities: CDP Use Cases to Drive Efficiency, Profitability and Growth March 10, 2023 Connecting all of your customer data is a necessity for customer experience and loyalty. Treasure Data details how its CDP makes it possible.