Identity Management - CDP Institute

Learn how to better understand and connect with customers by combining data and insights from across systems to enrich your single source of truth, drive personalization, and increase speed to value.

See how we use our Customer Data Platform to make compelling customer moments that become trusted relationships.

Are you grappling with how to balance consumer personalization demand with consumer privacy expectations? We’ll share guidance for using data ethically and employing trust-building personalization.

See how the Comoto Family of Brands is unlocking its marketing potential with first-party data.

BlueConic explains why data clean rooms are providing a viable alternative for closed-loop advertising and marketing measurement.

Learn from BlueConic how you can embrace a more proactive approach to consumer data privacy.

Learn how Signify uses BlueConic to personalize experiences and drive customer-centricity at scale.

See how Vanarama used unified profiles in BlueConic to address data scarcity and drive customer relationships.

In this ebook, BlueConic details how retailers can leverage first-party data to transform how they understand and interact with customers.

Learn from BlueConic how consumer goods companies are turning first-party data into a strategic business asset.

A Nordic pet care specialist was hampered by the spread of data across multiple systems. See how Optimove unified the data and maximized personalization.

Omni-channel marketing means seamless targeting throughout the buying process. Dun & Bradstreet details how to make sure your company is doing it properly.