CDP Readiness Guide
Implementing a CDP can sound like a big deal. Lytics explains how you might be more ready for a customer data platform than you think.
Blog
Nestle Purina Case Study
An online database of adoptable pets across North America wanted to know its customers. Learn how the Lytics CDP made it possible.
Rip Curl Case Study
A global surfing brand wanted to use data to understand and engage customers. Learn how Lexer made it possible.
Identity Resolution: A Guide to the Post-Cookie World
Privacy legislation and the death of the third-party cookie mean identity resolution matters more than ever. Segment helps you design your strategy.
Privacy Policy Checklist
Is your company’s privacy policy as comprehensive as it needs to be? DataEM provides a checklist to help you figure it out.
Powering Privacy Compliance with a Customer Data Platform
New privacy rules are forcing advertisers to find new ways of gathering data. The CDPI and Treasure Data explain how a CDP can help.
GDPR Compact Guide
The GDPR is now in effect across Europe. DataEM explains what this means for your privacy practices.
California Consumer Privacy Act
The CCPA contains important privacy rules. DataEM details what they are and how to comply.
Data Privacy & Security Survey
What concerns do American consumers have about privacy and security? Wunderman Thompson Data explains.