BlendeeID: overcome deprecation April 17, 2024 Cookie deprecation has begun impacting marketers and publishers. Learn how the Blendee CDP leverages first- and third-party data to help you navigate this new landscape.
Omni-Channel Retailers: Top 5 CDP Use Cases for Seamless Customer Experiences April 4, 2024 In the world of retail, customer experience reigns supreme. FirstHive details how a CDP helps you deliver high-quality CX across channels.
Insuring Success: Unleashing the Power of CDPs in the Insurance Sector April 4, 2024 Staying competitive in today’s insurance landscape means driving engagement throughout the customer lifecycle. FirstHive details how a CDP makes this possible.
Building B2B Buyer Profiles March 19, 2024 Achieving high-quality, up-to-date B2B buyer data is often easier said than done. Learn how the Leadspace CDP maintains accurate data and uses it effectively.
Embracing The Algorithmic Shift: Revolutionizing Customer Experience by Leveraging CDP-Driven Artificial Intelligence March 4, 2024 AI is powering a new era of customer experience. Lemnisk details how a CDP can help you leverage AI to the fullest.
Boost your ABM strategy with a CDP January 23, 2024 Self-directed buying has significantly changed B2B sales. GX explains how a CDP can help you keep up.
Look-alike Modeling: An effective way to find high-value prospects January 23, 2024 Targeting the right audiences can be difficult. GX explains how look-alike modeling lets you easily identify high-value prospects.
The Complete Guide to the Composable CDP January 16, 2024 Organizations are working with more data than ever before. Hightouch details how a composable CDP provides flexibility and time to value.
Why do Telco companies need a CDP? November 30, 2023 Telco operators need to enhance customer touchpoints and expedite digitization. Zeotap details how a CDP makes it possible.
Fred Perry Case Study October 31, 2023 An iconic fashion brand wanted to understand its VIP customers. Learn how the Ometria CDP made it possible.
How Vertical CDPs Accelerate Success August 18, 2023 A CDP makes customer data usable in the form of unified profiles. The CDPI and TCS describe how a vertical CDP adds value in various ways.
CDPs and Data Warehouses August 17, 2023 A CDP and a data warehouse both manage customer data, but each has its own unique strengths. The CDPI and Zeta explain the key differences and how to optimize use of both.