The Body Shop Case Study
A household name in beauty and skincare wanted to improve product discovery for website users. See how Netcore used AI algorithms to predict the most relevant products in real time.
Blog
First-Party Data Takes the Cake
Discover from Tealium the power of a first-party data strategy and how to easily switch before third-party cookies crumble.
Customer Data Platform Industry in APAC
Theoretically, the customer data platform offers a great fit solution for businesses in the APAC region. The CDP Institute examines industry statistics for the region.
CDP Deployment: Lessons from the Field
Veteran CDP users and consultants have a lot to say about what does and doesn’t work in their field. The CDP Institute and Treasure Data have the details.
The Definitive Guide to Customer Data Platforms
Businesses are producing and handling more data than ever before. Segment details how a CDP can help you manage it all.
The Real-Time and Predictive Commerce Playbook for CMOs
How can CMOs in retail improve customer experience?
eCommerce Starter Pack
Marketers in the eCommerce vertical have special considerations. Simon Data explains how a CDP can help.
Rising Importance of a Customer Data Platform
Traditional customer journeys are transforming into decision loops. FirstHive explains how a CDP can help marketers.
Customer Data Platforms: A Foundation for Healthcare Change
Providing a connected healthcare experience can be difficult. Healthgrades explains how a CDP can help.
10 Data-Driven Campaigns Everyone Should Be Running
The data world is becoming increasingly complex. Ascent360 explains ten ways a CDP can help B2C marketers use their data wisely.
Building a Business Case for a Customer Data Platform
You know you need a CDP – now what? Use BlueConic’s ebook to make a case for a CDP to your executive team.
Calculating the ROI of CDP
Are you contemplating whether a CDP is worth the investment? Treasure Data has 800+ reasons why it is.