Data Management - CDP Institute - Page 10

There is no doubt that a big pain that marketers face is having to string together data from multiple sources to access prospect, customer, and product information.

One of the things I enjoy most about my role at Informatica is meeting with people in all types of organizations and from all sorts of industries around the world.

Every month about 3% of customer data becomes obsolete due to changing conditions.

The investment in analytics has accelerated.

If you happen to run a local retail store, or are the marketing director for a national fortune 500 retail giant, communicating with your customers is priority number one.

In 2019, an exemplary customer experience strategy will be the difference between your brand and your closest competitor.

It will come as no surprise to this group that the options for and use of Customer Data Platforms (CDP) are on the rise.

If you're a data scientist, you're familiar with the many processes data must go through before it can be used for machine learning models and analytics.

Customers in the financial services industry want personalized experiences.

As marketers, we constantly wear the hat of our customers to understand the motivation, buying behaviors, and rationale for making purchase decisions.

One of the biggest challenges faced by Financial Services marketers is to set up a systematic utilization of their vast database across different systems.

If The Motley Fool's goal is to make the world smarter, happier, and richer, to do that, they need to scale.