How a CDP Can Drive Revenue for Hotels and Resorts By Lindsay Hansen, Ascent360March 15, 2024 Hotels and resorts cater to a diverse range of guests with a diverse range of interests.
New tools for marketers in Adobe Real-Time CDP unlock efficiency and scaled audience engagement By Lory Mishra, Adobe Real-Time CDPFebruary 5, 2024 Marketers today are looking for new ways to improve customer experiences.
The Grocers Guide to a Unified Customer View By Kathleen Holm, TCSOctober 19, 2023 In today's competitive landscape, grocers face a unique set of challenges.
Clean room and CDP: What’s the difference and why might you need both? By Kate Jacobson, EpsilonOctober 2, 2023 Marketers know that in the constantly changing world of the consumer, having the right tech stack is key.
Delivering superior customer experience for banks with Terragon’s proprietary data and technology solutions By Osarugue Awani, TerragonAugust 3, 2023 Banking to customers is variety of "ongoing services", rather than a "product".
The power of customer data, analytics, and privacy-compliant personalization for financial services By James McDermott, LyticsJuly 31, 2023 Companies are under pressure to deliver more meaningfully personalized experiences.
5 customer dark spots marketers can shine a light on using a CDP By Tyler McDaniel, EpsilonJune 8, 2023 Brands today are looking to revive dormant customers, increase basket size, activate data anywhere, and identify lookalike audiences.
3 Steps To Get Buy-In For Your CDP Project By Geoffrey Keating, Twilio SegmentJanuary 19, 2023 If you're reading this, it's likely you're familiar with the value a customer data platform can bring.
Migration to Bloomreach: Pros and Cons – Customer’s Experience By Valeriia Dziubenko, UniOneDecember 12, 2022 It's no secret that the more you know about your customers, the more income you can earn.
CDP Best Practices for Better Customer Experiences By Jurgen Desmedt, NGDATAJuly 7, 2022 With great CX the ultimate goal for organizations everywhere, CDPs are enjoying their time in the spotlight.
How to Choose a B2B Customer Data Platform: Upping the Odds of Real-Time Buyer Identification By Marge Breya, LeadspaceMarch 24, 2022 In the last two blogs we've discussed how to get the best data together to drive complete, accurate and easily-managed buyer profiles.
Creating a competitive advantage with a CDP: a guide for banks and telcos By Elke Swinnen, NGDATANovember 4, 2021 The pandemic has brought upon many digital-first innovations.