Dr. Markus Wuebben (founder of CrossEngage) explains how a CDP cuts through problems and gives marketers unparalleled opportunities for connection and relationship maintenance.
Webbula Audience Data helps to display ads to audiences you care about based on self-identified cross-channel behaviors, not modeled assumptions.
Learn how OneLogin combined data, AI and intent signals to create highly effective, personalized campaigns.
Holly Arrowsmith, Marketing Manager for Social Media, SEEK discusses how SEEK established industry-leading CX practices.
Learn about how Pearl can help you humanize your data and best understand your customers.
Ravi Santhanam, Chief Marketing Officer, HDFC Bank spoke at the Customer Data Summit 2018 - Mumbai where he addressed the audience on how to achieve customer-centricity with data and AI.
Manuel Hinz and Dr. Markus Wuebben (founders of CrossEngage) analyze and assess current trends in CRM and marketing.
Vicki Nolan, Senior Digital Marketing Manager of Travis Perkins, discusses the results predictive analytics has produced for the company.
Jackson Jeyanayagam, Chief Marketing Officer, Boxed. com discusses how his brand understands and communicates with its clients, and how treating employees well can actually be a brand-building strategy.
You will truly understand who your customers are, their interests, and cross-channel behaviors to better enable sending targeted and effective email campaigns.
Epson America's Scott Sturcke (Director, Online Marketing) and Nick Huang (Senior Web Analyst) discuss how partnering with Tealium helped them create a strong business intelligence practice.
This webinar explores how enterprise networking leader Extreme Networks used intent to shorten sales cycles and close bigger, better deals.
Hear from Lytics CEO, James McDermott plus senior MarTech leaders at Adobe, Google, and Salesforce as they discuss what it takes to effectively compete in the digital economy
This video portrays the otherwise invisible customer heroes who fill CRM with life.
QuickPivot's Laura Tentas explains how important a Customer Data Platform is to draw real-time actionable insights from their Marketing Automation Platform.
CDP Institute's CEO David Raab explores how financial marketers can take advantage of Customer Data Platforms.
Rebecca Stone, VP Demand Generation tells how LiveRamp used Lattice Engines to expand their account universe and run integrated, targeted campaigns against their top accounts.
Leadspace Founder and CTO Amnon Mishor reveals the incredible promise of customer data platforms and what they mean for B2B Sales and Marketing in particular.
Pini Yakuel, CEO and Founder of Optimove, discusses the past year, the current state of affairs, and looks into the future, taking innately intelligent marketing from concept to reality.
In this webinar, HelloFresh and optilyz present an ideal case of combining offline and online channels in customer relationship management.
Join Bruno Miranda, VP of Engineering at Doximity, and Drake McCabe, Web Developer at Yesware, to learn how to get data into your data warehouse and use it to deliver outstanding customer experiences.
Charlie Cole, Chief Digital Officer of Tumi describes how Tumi created alignment across all customer-facing teams to harness the full potential of a CDP, and the results that followed.
Craig Kelly, Group Product Manager at Overstock, gives an inside look into the Overstock personalization machine.
CDP Institute founder David Raab shares trends he is seeing across retail and other B2C verticals.
Join us as we look at two repeatable success stories about how Wish decided to use their data to close the data gap and give their customers an excellent mobile shopping experience.
Barak Libai (Prof. of Marketing, IDC), Jackson Jeyanayagam (CMO, Boxed.com), Darren Lovern (CMO, Fortuna) and Lev Peker (CMO, Adorama) discuss marketing strategies in customer-centric brands.
Paul Mandeville, chief product officer at QuickPivot, explains how companies can determine whether or not they need a customer data platform (CDP).
Jared Geurts, Senior Director, Analytics, Utah Jazz explains how this NBA team unlocked the power of its customer data to offer personalized ticket packages and offers.
Steven Shapiro, VP Digital, Customer Journey describes how Informatica transformed its ABM programs by using Lattice Engines' AI-platform and data foundation.
Steve Miller, VP Marketing and Business Development of JOANN Stores shares his journey with AgilOne's Customer Data Platform
More companies turn to CDPs to better engage their customers. Atlassian shares how they leverage a CDP.
Andrew Cochrane (CCO, SBTech), Francesco Hugony (Online Gaming CRM Strategy, Sisal), Rinat Halifi (Head of CRM, Fiverr), and Daniel Wiesenfeld (Sr. Director, Customer Analytics, J.Jill) discuss driving loyalty.
BlueVenn Principal Consultant Jim Kelly explores multi-channel customer journeys in detail and discusses concepts such as ‘cross-journey communication’ to manage the customer experience.
Learn how Frame.io uses Segment’s newest product, Personas, to reduce campaign coordination time by 50% and time to resolve complex support tickets by 80%.
Join 451 Research and Treasure Data to learn how to enable your line of business team to own their own data instead of relying on IT.
Chris Chapo of The Gap shares his lessons and insights from driving a data science & analytics transformation across a global enterprise where understanding the customer is key to success.
Demonstration of Vizury Engage Finance, a unique growth marketing platform for the insurance vertical.
Learn how to leverage 1st & 3rd party data to map your customer journey and drive users down a path where every interaction is personalized, fun, & data-driven.
Scott Leslie, Sr. Manager, Enterprise Marketing Automation shows Adobe is using Lattice Engines’ predictive data to prioritize the leads passed from marketing to sales.
How a Unified Customer Profile sets Evergage apart from vendors who tout personalization but can’t provide a complete picture of each visitor’s true interests and intent.
Josh Francia, VP of Marketing at LendingTree, explores the cutting edge of AI in marketing and explains what it's like to work with Blueshift's Customer Data Hub
BlueConic is the world’s simplest and most accessible customer data platform. Here's why.
How customer-obsessed retailers Dr. Martens and Wildfang use data in innovative ways to maintain their cult-like followings and build long-term customer relationships.
QuickPivot's Laura Tentas describes the differences between a Customer Data Platform and a CRM.
Learn how Curology uses Personas to build more targeted campaigns and decrease their wasted ad spend by more than 10% while maintaining the same returns.
Lytics helps enterprises automate personalized marketing experiences through the industry’s most advanced Customer Data Platform (CDP).
Boston Globe uses BlueConic to unify visitor behavioral data across its digital properties and leverage the resulting insights to deliver individualized experiences to its entire digital audience.
Key differences between CDPs and DMPs, top benefits of each technology, how they co-exist, and why pairing them drives a more powerful marketing stack
This video describes how Evergage’s real-time personalization platform delivers The Power of 1, enabling digital marketers to transform the dream of 1:1 customer engagement into reality.
AgilOne CEO Omer Artun and CDPI Founder David Raab share a CDP market overview, industry trends, and five CDP must-haves for omni-channel enterprise brands.