CDP Institute's CEO David Raab explores how financial marketers can take advantage of Customer Data Platforms.
BlueVenn Principal Consultant Jim Kelly explores multi-channel customer journeys in detail and discusses concepts such as ‘cross-journey communication’ to manage the customer experience.
Join 451 Research and Treasure Data to learn how to enable your line of business team to own their own data instead of relying on IT.
Key benefits of each, which is best for your brand, and why pairing your enterprise data storage solution with customer data initiatives makes your tech stack even more powerful.
Scott Leslie, Sr. Manager, Enterprise Marketing Automation shows Adobe is using Lattice Engines’ predictive data to prioritize the leads passed from marketing to sales.
Josh Francia, VP of Marketing at LendingTree, explores the cutting edge of AI in marketing and explains what it's like to work with Blueshift's Customer Data Hub
AgilOne CEO Omer Artun and CDPI Founder David Raab share a CDP market overview, industry trends, and five CDP must-haves for omni-channel enterprise brands.