Key items are the addition of: 1) two-level VPN for Safari users; 2) new privacy report run-downs on app tracking for Apple users; 3) heightened protection in iOS Mail apps on open rates; and 4) a new “Hide My Email” feature to limit companies’ ability to collect personal data via email.
Colorado is poised to pass the third U.S. state privacy law, pending its governor’s approval. The Colorado Privacy Act, which would come into effect July 2023, specifies that Colorado residents be allowed to opt out of data collection for ad targeting; imposes a duty of care in which companies must obtain consumer consent before collecting or using sensitive data; and, restricts data controllers from using data other than for purposes for which it was collected. No right of private action.
Alleging Amazon has violated privacy laws, Luxembourg’s National Data Protection Commission (CNPD) is looking for collective action from EU countries.
GrowthLoop will use TransUnion identity data to improve U.S. consumer match rates on client files sent to advertising media such as Facebook and Google Ads. The data should also help clients to find matches among records within their files, building more accurate customer profiles. GrowthLoop calls itself a “composable CDP”, meaning it works with data assembled in external data warehouses.