CDP Institute

An outdoor clothing retailer wanted to increase sales from new and returning customers. Learn how the Lexer CDP boosted Black Friday sales by 49%.

A New England ski resort wanted to improve its marketing efforts. Ascent360 explains how its CDP powered an omnichannel campaign that increased conversion to high value purchases.

An outdoor recreation retailer wanted to build customer loyalty across all of their brands. See how the Ascent360 CDP used targeted content to boost opens and clicks.

A four-season resort in New Mexico wanted to improve their email marketing. Learn how Ascent360 used segmentation to generate $125k in revenue from a single campaign.

A large pharmacy retailer lacked a holistic view of its customers. Learn how the Meiro CDP drove 25% retail media growth.

A smart home tech company wanted to boost online sales and fuel growth. RudderStack details how their tools made it possible.

A large retail bank in Southeast Asia struggled with data silos and fragmented customer identities. Learn how the Meiro CDP made advertising budgets 10% more efficient and improved CTR by 160%.

Learn how Signify uses BlueConic to personalize experiences and drive customer-centricity at scale.

See how Vanarama used unified profiles in BlueConic to address data scarcity and drive customer relationships.

Learn how Endeavor Business Media uses BlueConic to influence visitor engagement and orchestrate visitor-led journeys that drive conversions.

A Nordic pet care specialist was hampered by the spread of data across multiple systems. See how Optimove unified the data and maximized personalization.

A leading telecommunications business wanted to automate personalization and speed up segmentation. Learn how Optimove helped launch more than 200 new campaigns per year.

A British mass media and telecommunications company wanted to improve customer targeting. Zeotap details how its CDP unified data to allow better segmentation.

A Spanish multimedia communication group needed to meet different customers’ needs. Learn how Zeotap helped increase efficiency and click-through rate.

An online furniture manufacturer wanted to connect website visitors’ activity to downstream platforms. Learn how RudderStack took control of customer data to make it happen.

A leading credit company needed to integrate user data across several channels. FirstHive details how their CDP solved the problem and helped increase lead acquisition.

An insurance company struggled to work with siloed data across multiple channels. Learn how FirstHive created better CX by integrating the data.

A leading insurance provider was wasting resources on poor quality leads. Learn how FirstHive helped them cut costs with personalized customer journey orchestration.

A global cosmetics brand wanted to go beyond generic recommendations to its customers. Learn how Bloomreach guided them to an 11x increase in purchase rate.

A retailer of sofas and chairs wanted to offer personalization to its customers. Read on to learn how Bloomreach led them to an increase in email open and click rates.

A market leader in the global flower industry wanted to replace its multiple legacy systems with a single customer view. Learn how Bloomreach made it possible.

A privately-owned supermarket chain wanted to improve customer engagement. Read about how the Algonomy CDP used data to increase digital account growth and revenue.

Siloed data kept a large grocery chain from implementing omnichannel personalization. Learn how Algonomy made it possible.

One of the leading banks in the MENAT region wanted to enhance CX and boost online conversions. Learn how the Lemnisk CDP created a single customer view for optimal personalization.

An online auto parts retailer wanted to deliver relevant messages via behavior-triggered campaigns. Blueshift explains how they increased customer engagement by 400%.

Discover Adore Beauty powers triggered communications to grow its monthly revenue by over a quarter with Tealium.

A leading online jewelry retailer needed to determine what drove customer actions. Learn how the Blueshift CDP enabled dynamic CX and agility.

See how the Utah Jazz doubled their conversion rates and increase ticket sales with Tealium.

A global outdoor industry leader wanted to climb higher. Learn how Lexer made it happen through a 5 phase process in 100 days.

Learn how travel agency TUI works with Tealium and Facebook to improve tracking, reduce cost and increase conversion.

Learn how PrimeCredit improved its response rates and is able to unify customer data in real time with Tealium.

Sweden’s largest online marketplace for used goods needed to bring together data from multiple campaigns. See how Blueshift increased sales by 131% with advanced segmentation.

A CPG company wanted to better understand its customers to increase CX value. Learn how Treasure Data helped by extracting and unifying fragmented facts.

Beverage giant Anheuser-Busch InBev needed to centralize more than 70 million unique customer records. Treasure Data explains how its CDP made it possible.

An international DIY retailer suffered from lost time due to disconnected databases. Learn how Redpoint Global compressed their cycle time with a single point of data control.

Stripe International wanted to use customer data to improve marketing efforts. Learn how the Treasure Data CDP made it happen.

A leading bank in Nigeria wanted to reduce churn on digital channels. Learn how Terragon helped with data enrichment.

A tea company wanted to translate its in-store relationship with customers to other channels. Learn how Acquia made it possible.

A company wanted to capitalize on its successful loyalty program. Learn how Acquia worked with the data to increase revenue.

A fashion and sportswear retailer wanted a single customer view. Discover how Lexer created one in just 15 days.

One of the world’s largest web services companies wanted a unified view of the customer. Learn how Redpoint Global made it possible.

A real estate startup wanted to make rentals as simple as hotel bookings. Find out how Blueshift made it possible.

A US Fortune 50 bank had various source systems, including credit and debit card transactions. Learn how NGDATA’s Intelligent Engagement Platform gave them recommendations in real time.

The IBM Cloud has to handle multiple data sources at once. Segment describes how its CDP makes it happen.

A publication company wanted to create more growth. Learn how Segment streamlined customer data to make it possible.

An online car marketplace needed to manage several data streams. Learn how Segment organized everything to create individualized marketing campaigns.

Belfius wanted an individual view of each customer in real time. Learn how NGDATA brought all the data together.

An energy supplier wanted to predict the likeliest callers and provide them with appropriate offers. Learn how NGDATA made it happen.

Lucerna Health needed help executing its value-based care strategy. Learn how Redpoint Global’s technology helped them schedule 50% more appointments and expand operations.

Xanterra Travel Collection needed to understand guests across more than 100 siloed sources. Redpoint Global helped them achieve a comprehensive customer view.

OneLogin is used by businesses of all sizes to secure company data. Learn how the company used Leadspace to double engagement.

Subaru isn’t the biggest automaker but it’s one of most trusted brands. Data plays a key role in attracting new buyers and keeping old customers coming back.

AEG Presents connects with millions of music fans to serve personal concert recommendations. To do this, AEG and Lytics turned fragmented customer data into precise knowledge about customer music preferences for more effective concert marketing.

Heineken USA needed to reduce reliance on third-party data. Learn how the BlueConic CDP made it possible.

A premier paper and gift store needed to quickly adapt during the pandemic. Optimove explains how its CDP helped them understand their customers.

A luxury jewelry brand wanted to integrate its customer data to increase personalizaiton. Learn how the Optimove CDP brought them a 53% increase in monthly average net revenue.

An online database of adoptable pets across North America wanted to know its customers. Learn how the Lytics CDP made it possible.

A global surfing brand wanted to use data to understand and engage customers. Learn how Lexer made it possible.