CDP Institute

A bank wanted to retarget potential customers who viewed its products online without progressing to a purchase. See how the Celebrus CDP used personalization to generate $3 million profit from additional sales.

A retailer wanted to unify their customer data across all channels. Celebrus details how its CDP made this possible.

Companies in many industries can benefit from a CDP. See how these SALESmanago clients met their goals.

A cosmetics company needed to increase personalization across channels. Read about how SALESmanago used segmentation to significantly improve efficiency.

An official reseller of engine parts wanted to build customer loyalty. Learn how the SALESmanago CDP created 31% conversion on qualified leads.

A global cosmetics brand wanted to go beyond generic recommendations to its customers. Learn how Bloomreach guided them to an 11x increase in purchase rate.

A retailer of sofas and chairs wanted to offer personalization to its customers. Read on to learn how Bloomreach led them to an increase in email open and click rates.

A market leader in the global flower industry wanted to replace its multiple legacy systems with a single customer view. Learn how Bloomreach made it possible.

A privately-owned supermarket chain wanted to improve customer engagement. Read about how the Algonomy CDP used data to increase digital account growth and revenue.

Siloed data kept a large grocery chain from implementing omnichannel personalization. Learn how Algonomy made it possible.

Learn how Dennis Publishing is using the consented first-party data captured in BlueConic to understand its audiences and drive growth across the business.

Discover how Telia Company used BlueConic to democratize analytics and data science, ultimately driving revenue through intelligent customer lifecycle marketing.

One of the leading banks in the MENAT region wanted to enhance CX and boost online conversions. Learn how the Lemnisk CDP created a single customer view for optimal personalization.

An online auto parts retailer wanted to deliver relevant messages via behavior-triggered campaigns. Blueshift explains how they increased customer engagement by 400%.

Discover Adore Beauty powers triggered communications to grow its monthly revenue by over a quarter with Tealium.

Meal-kit company HelloFresh struggled to synchronize its channels, resulting in conflicting messages to its customers. Learn how the CrossEngage CDP helped resolve the issues and increase ROI.

A leading online jewelry retailer needed to determine what drove customer actions. Learn how the Blueshift CDP enabled dynamic CX and agility.

See how the Utah Jazz doubled their conversion rates and increase ticket sales with Tealium.

A global outdoor industry leader wanted to climb higher. Learn how Lexer made it happen through a 5 phase process in 100 days.

Learn how travel agency TUI works with Tealium and Facebook to improve tracking, reduce cost and increase conversion.

Shoppers consider it crucial for online retailers to personalize their experiences. Netcore details how retailers can make it happen.

A premium online retailer of rugs wanted to increase conversion rates. Learn how Netcore used AI to make it happen.

A music tech company wanted to improve its email campaigns. Discover how Netcore drove a 50% uplift in average open rates.

A household name in beauty and skincare wanted to improve product discovery for website users. See how Netcore used AI algorithms to predict the most relevant products in real time.

Learn how PrimeCredit improved its response rates and is able to unify customer data in real time with Tealium.

Sweden’s largest online marketplace for used goods needed to bring together data from multiple campaigns. See how Blueshift increased sales by 131% with advanced segmentation.

A CPG company wanted to better understand its customers to increase CX value. Learn how Treasure Data helped by extracting and unifying fragmented facts.

Beverage giant Anheuser-Busch InBev needed to centralize more than 70 million unique customer records. Treasure Data explains how its CDP made it possible.

Canon needed to improve their open rates to increase engagement. See how Netcore predicts the best time to send emails to individuals thanks to AI.

An international DIY retailer suffered from lost time due to disconnected databases. Learn how Redpoint Global compressed their cycle time with a single point of data control.

Stripe International wanted to use customer data to improve marketing efforts. Learn how the Treasure Data CDP made it happen.

A leading bank in Nigeria wanted to reduce churn on digital channels. Learn how Terragon helped with data enrichment.

An e-commerce fashion and cosmetics retailer wanted to reach their shoppers with personalized content across multiple channels. Learn how Simon Data made it happen.

A tea company wanted to translate its in-store relationship with customers to other channels. Learn how Acquia made it possible.

A company wanted to capitalize on its successful loyalty program. Learn how Acquia worked with the data to increase revenue.

Belgium’s largest cycling company wanted to deliver the right marketing messages to the right customer. Learn how BlueConic helped make it possible.

A Danish attraction wanted to increase visit frequency. Read about how Microsoft helped make it possible.

UNICEF Netherlands needed to personalize interactions at scale. Learn how Microsoft Dynamics 365 Customer Insights made it happen.

A pub wanted to create the best CX for its customers. Read about how the Microsoft CDP led to increased conversions.

An energy provider wanted a complete view of its customers. Learn how Microsoft Customer Insights made it happen.

A cinema exhibition leader wanted to boost loyalty and lifetime value. Read on to learn how Lexer helped by prioritizing customer-first strategies.

A fashion and sportswear retailer wanted a single customer view. Discover how Lexer created one in just 15 days.

One of the world’s largest web services companies wanted a unified view of the customer. Learn how Redpoint Global made it possible.

A real estate startup wanted to make rentals as simple as hotel bookings. Find out how Blueshift made it possible.

The IBM Cloud has to handle multiple data sources at once. Segment describes how its CDP makes it happen.

A publication company wanted to create more growth. Learn how Segment streamlined customer data to make it possible.

An online car marketplace needed to manage several data streams. Learn how Segment organized everything to create individualized marketing campaigns.

A US Fortune 50 bank had various source systems, including credit and debit card transactions. Learn how NGDATA’s Intelligent Engagement Platform gave them recommendations in real time.

Belfius wanted an individual view of each customer in real time. Learn how NGDATA brought all the data together.

An energy supplier wanted to predict the likeliest callers and provide them with appropriate offers. Learn how NGDATA made it happen.

Barkbox used to rely on unwiedly one-off database pulls to drive reactivation efforts. Learn how Simon helped them enable a three-fold increase in campaign volume.

Home security company Canary wanted to increase customer engagement. Learn how the Simon platform helped them achieve a 5.3% conversion rate.

Lucerna Health needed help executing its value-based care strategy. Learn how Redpoint Global’s technology helped them schedule 50% more appointments and expand operations.

Xanterra Travel Collection needed to understand guests across more than 100 siloed sources. Redpoint Global helped them achieve a comprehensive customer view.

Sweaty Betty realized they needed to get more personal with their customers. Learn how Optimove helped the activewear company do just that.

OneLogin is used by businesses of all sizes to secure company data. Learn how the company used Leadspace to double engagement.

Vivino came to Simon with a tedious process of linking manually-maintained segments every day. Simon now powers campaigns for Vivino that would otherwise require 1.5 developers per year. Read on to learn how.

Subaru isn’t the biggest automaker but it’s one of most trusted brands. Data plays a key role in attracting new buyers and keeping old customers coming back.

AEG Presents connects with millions of music fans to serve personal concert recommendations. To do this, AEG and Lytics turned fragmented customer data into precise knowledge about customer music preferences for more effective concert marketing.

AAA used BlueVenn to integrate near real-time data, historical behavior, and predictive models to deploy campaigns in online and offline channels.

Heineken USA needed to reduce reliance on third-party data. Learn how the BlueConic CDP made it possible.

A premier paper and gift store needed to quickly adapt during the pandemic. Optimove explains how its CDP helped them understand their customers.

A luxury jewelry brand wanted to integrate its customer data to increase personalizaiton. Learn how the Optimove CDP brought them a 53% increase in monthly average net revenue.

An international gambling operator wanted to effectively communicate with its players at scale. Learn how Optimove made it possible.

A home appliances manufacturer wanted to expand to include D2C. Learn how the Lytics CDP boosted web conversions by 37.5%.

A fashion retailer wanted to make its marketing processes more innovative and effective. Learn how the CrossEngage CDP helped them do so.

A mail-order group wanted to learn more about its customers. CrossEngage explains how they made it possible.

An online database of adoptable pets across North America wanted to know its customers. Learn how the Lytics CDP made it possible.

A global surfing brand wanted to use data to understand and engage customers. Learn how Lexer made it possible.