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Checked your company’s app lately? Survey shows it may be sharing with 3rd party domains behind customers’ backs – and consumers can see that

With Apple 15.2, customers have access to the Record App Activity tool, and with that they can check what a given app is doing. Surprisingly, despite the fact that Apple’s settings can deny permission for app tracking connections, URLgenius’s survey of 200 popular apps across 20 niche categories using the Record App Activity recorder found that even when permission denied, they made an average 15 potential connections with 80% to third party domains.

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Children’s Privacy: Biggest breach ever of US K-12 student data exposed 820,000 NYC kids

March 29, 2022

New York City’s Department of Education has asked the NY police department and FBI to investigate the hack of a widely-used online grading system owned by Illuminate Education that resulted in the exposure of 820,000 of the city’s students. Families are being notified about the extent of the breach, which included biographic, economic and academic information as well as sensitive information on who receives disability services. Questions being posed of whether encryption levels met state compliance guidelines.

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Simon Data Unveils Goals-Based Marketing

March 26, 2025

CDP Simon Data has announced the launch of Goals-Based Marketing, initially featuring an AI-powered segmentation workflow. The ultimate goal of this approach is to create revenue-generating customer experiences at scale. The new offering is driven by three AI agentic teams (Strategy Agents, Data Execution Agents, and Revenue Impact Agents) and features Smart Fields and Smart Segments, aimed at uncovering customer behavior patterns.

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