Children’s Privacy: Snapchat kicking relatively few kids off app causing UK regulator concern

Compliance with the UK’s Online Safety Bill means disallowing children under age 13 to access sites containing adult material – or kicking them off if they do get on. But according to research conducted between April 2021 and April 2022 by media regulator, Ofcom, Snapchat was shown to be removing accounts of far fewer children than similar social sites. In data shared with Reuters by Ofcom, TikTok was shown to have blocked an average of about 180,000 suspected underage accounts in Britain every month, while Snapchat removed just 60 accounts per month.

In fact, in a 1,000-person survey conducted by MessageGears of individuals who reported making an online purchase at least once per month on average – nearly 60% ranked keeping their data secure the top priority, whereas personalized digital messages came in as least important.

CDPI Privacy Newsletter

The European Data Protection Board (EDPB) has issued its opinion on the EU-US Data Privacy Framework (DPF) and has reservations, including about exemptions to data subjects’ right of access, an absence of clear definitions, lack of rules on automated decision making, and lack of clarity on onward transfers, so it will now need more scrutiny by EU institutions. As a result, businesses that transfer personal data between the EU and US should continue relying on the other data transfer mechanisms available under the GDPR, such as Binding Corporate Rules and... Read More >

CDPI Privacy Newsletter

GrowthLoop will use TransUnion identity data to improve U.S. consumer match rates on client files sent to advertising media such as Facebook and Google Ads. The data should also help clients to find matches among records within their files, building more accurate customer profiles. GrowthLoop calls itself a “composable CDP”, meaning it works with data assembled in external data warehouses.

CDPI Newsletter

CDP Institute

News

Children’s Privacy: Snapchat kicking relatively few kids off app causing UK regulator concern

More News

Consumers say it again & again – they want their data kept secure!

In Brief

GrowthLoop and TransUnion Partner to Optimize Audience Reach