Consumers strongly favor a privacy protection seal, according to Perion

Global ad company Perion found in a recent survey that 74% of consumers would like a visible privacy protection seal with a guarantee that the brand’s ad is not tracking them. Further, 87% of the 1,000 consumers surveyed reported that they notice when ads follow them around – and 41% said they found that creepy.

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Despite mass increase in breaches, most US consumers unaware of data laws & best practices

December 21, 2021

US survey of 1,000 consumers finds 71% don’t know about data laws like CCPA, despite the huge increases in data breaches (incidences were up 141% between 2019-2020) and their desire for data protection. Thirty-nine  percent of those surveyed said they want more government regulation – but in terms of best practice, 71% admitted they never, or only occasionally, read data sharing disclosures that are provided to tell them how their data is being used.

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Lack of centralized data and widespread use of spreadsheets to track regulatory change adds to risk factors when addressing threats

December 21, 2021

A survey of 200 risk and compliance executives conducted by Compliance Week indicated that companies that lack integration of their risk, compliance and audit data are impeded when It comes to detecting and responding to data threats. Fifty-six percent said their organizational data was stored across multiple internal and external platforms with only 16% saying their data resides in a single, centralized place.

CDPI Privacy Newsletter
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CIAM Vendor Ping Identity Bought for $2.8 Billion by Private Investors

August 5, 2022

CIAM (Customer Identity and Access Management) was once largely about managing employee access to company systems, but it’s increasingly applied to consumer log-ins and identities as well.  This creates an overlap with the identity management systems more traditionally used for customer data.  The expanded market helps to explain why private investor Thoma Bravo just paid $2.8 billion for CIAM vendor Ping Identity, a 60% premium of its most recent stock price and just under 10x revenue.

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