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Dutch non-profits team up for Facebook class action

Consumers in the Netherlands are joining the Data Privacy Foundation and a consumer protection group there, who will sue Facebook over privacy-hostile practices. To date, 185,000 people have registered. The suit is viewed as a potentially important route to work around a perceived bottleneck in GDPR enforcement.

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IT’S THE LAW (07/06/2021)

July 6, 2021
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Bombora Offers B2B Ad Targeting and Personalization Based on Content Consumption

June 2, 2023

Bombora has launched Visitor Insights, a consent-based website tag that tracks the topics a device has consumed.   It infers intent, job function, management level, and other information that B2B publishers can use for ad targeting and personalization.  This Bombora report shows intent trends by industry: for example, media and advertising users show 70% more interest in Customer Data Platforms than they did last year.

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