Dutch parent group sues TikTok – for $1.7B

Convinced TikTok has been violating EU data protection laws and unable after a year to get satisfaction from EU data authorities, the Amsterdam Market Information Research Foundation, which represents 64,000 Dutch parents, brought its own case to Dutch court, suing for €1.4B (approximately $1.7B).

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Analysis of 20,000+ mobile health apps found 90% collect and track user data

June 22, 2021

The British Medical Journal reported on the types of data collected by mobile health and fitness (mHealth) apps in the Google Play Store. The authors analyzed 20,000+ apps and found that nine of ten collect and track user data. More than a quarter (28%) didn’t adhere to the platform’s terms of service to list collected data, including email addresses, cell tower location and multiple device identifiers. Results also identified third party libraries embedded in the apps and detected more than half were sending data to third-party servers.

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Adwerx Raises $14.5 Million for Personalized B2B Ads

November 29, 2021

Adverx has just raised $14.5 million for “Customer Relationship Advertising,” which certainly sounds intriguing.  What they do is to generats personalized ads for individuals targeted by business-to-business sales teams, and then maks those ads “passively ‘follow’ each salesperson’s current clients and prospects (pulled from the CRM) as they browse the web and social media”.  Annoying and creepy and it probably works.

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