Dutch parent group sues TikTok – for $1.7B

Convinced TikTok has been violating EU data protection laws and unable after a year to get satisfaction from EU data authorities, the Amsterdam Market Information Research Foundation, which represents 64,000 Dutch parents, brought its own case to Dutch court, suing for €1.4B (approximately $1.7B).

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Analysis of 20,000+ mobile health apps found 90% collect and track user data

June 22, 2021

The British Medical Journal reported on the types of data collected by mobile health and fitness (mHealth) apps in the Google Play Store. The authors analyzed 20,000+ apps and found that nine of ten collect and track user data. More than a quarter (28%) didn’t adhere to the platform’s terms of service to list collected data, including email addresses, cell tower location and multiple device identifiers. Results also identified third party libraries embedded in the apps and detected more than half were sending data to third-party servers.

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Bombora Offers B2B Ad Targeting and Personalization Based on Content Consumption

June 2, 2023

Bombora has launched Visitor Insights, a consent-based website tag that tracks the topics a device has consumed.   It infers intent, job function, management level, and other information that B2B publishers can use for ad targeting and personalization.  This Bombora report shows intent trends by industry: for example, media and advertising users show 70% more interest in Customer Data Platforms than they did last year.

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