News

Eighty-nine percent of the top pharmaceutical websites in the EU fail GDPR compliance

By virtue of the drop of one cookie required as a minimum for use, 89% of the top 150 online pharmacies in the EU have violated GDPR rules by both collecting personal data of visitors and customers and collecting sensitive information, including on use of antidepressants, reproductive health products, and addiction treatment. The pharma e-commerce industry was projected to grow by nearly €9.5 billion between 2020-2024 and data collected is highly sensitive. The research conducted by consent management company Usercentrics, looked at companies in Austria, Denmark, France, Germany, Italy,  Netherlands, Norway, Spain, Sweden, and Switzerland.

More News

Next Article

Pro-athletes make game-changing claim: “We do!”

May 24, 2022

If laws like GDPR and BIPA are found to support that claim, the world of sports betting, gaming, and data will be subject to a whole new economic reality. An initiative, called Project Red Card and spearheaded by more than 850 pro- and former top-level athletes, is evolving a legal claim based on the notion that an athlete’s performance data, even if it’s publicly observed, is personal data and that athletes have a right to compensation for use of their data. It also raises related issues, such as what prior consent... Read More >

CDPI Privacy Newsletter
Featured Article

PubMatic and GroupM to Deliver AI-Powered Cohort Modeling to Advertisers

April 17, 2024

Digital advertising platform PubMatic’s new partnership with GroupM, WPP’s media investment group, will enable the delivery of AI-powered cohort modeling to advertisers. Using a distributed AI model developed by Resolve, the collaboration aims to generate privacy-compliant audience segments across multiple publishers simultaneously. Not only does the targeting not rely on third party cookies, it also eradicates the need for user data to be moved or shared during the ad buying process.

CDPI Newsletter