Global opt-out in one button! Could it be true?

Little-known CCPA provision could be a game changer, Global Privacy Control advocates believe

An obscure provision in the California Consumer Privacy Act (CCPA) could be the key to effective data sharing opt-outs, according to some privacy experts.  The rule gives consumers the right opt-out from data sales through a “global privacy control” which would automatically apply to all Web sites they visit.  Privacy advocates including the CEO of DuckDuckGo believe compliance can be achieved with a signal sent by browsers alerting websites of a user’s opt-out preference. Unlike previous Do Not Track efforts, this would have the force of law, at least in California.  DuckDuckGo and other browser companies have been building the signal into their products and project that 40 million users will be sending it in the near future.

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Biometric data in 96 countries shows broad use for travel and banking – and rapid growth

February 2, 2021

Comparitech has issued a global biometric study showing what data is being collected and what it is being used for. China ranks at the bottom for privacy. The U.S. ranks fourth-worst. Ireland and Portugal rank high for privacy because of their biometric laws, and EU countries did better than non-EU countries thanks to GDPR. A separate COVID-19 table shows the concerning impact of that data collection.

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Customer Data Platform Industry to Reach $1.5 Billion in 2021: CDP Institute Report

February 1, 2021

Customer Data Platforms (CDPs) are increasingly embedded inside of larger systems, according to the CDP Institute’s latest Industry Update report. The semi-annual report found that ten of the 13 vendors entering the industry in the second half of 2020 provide campaign management or message delivery services in addition to the core CDP function of creating unified customer profiles. Such firms now account for 70% of the 133 CDP vendors identified in the report and 71% of industry employment.

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