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GroupM’s second annual survey on customer tech attitudes finds concern over privacy up 4%

Surveying one thousand US consumers about use of online data, privacy, VR, smart appliances, mobile devices and digital services; the company found more concerned about use of data and fewer willing to share data with health trackers and smart appliances.

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Children’s Privacy: Private equity firm now has data on tens of millions of US kids – for predictive analytics use

January 18, 2022
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Google Again Delays Third-Party Cookie Deprecation

April 25, 2024

Procrastinators of the world can throw a party whenever they get around to it: Google has once more pushed back complete third-party cookie deprecation.  The new target is “early next year.” Reasons for the delay include concerns expressed by U.K. data regulator Information Commissioner’s Office, an ongoing inquiry by the U.K. Competition and Markets Authority, and widespread discontent in the advertising ecosystem.

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