The IAB Tech Lab, which brought you the Global Privacy Platform, the Accountability Platform, and the Privacy Taxonomy project has just released its Data Deletion Request Framework to provide guidance and insights into how to best handle data deletion requests and to convey those.
Responding to concern voiced by privacy advocates and customers, Microsoft says its forthcoming Recall feature for Copilot+ PCs will be turned off by default and will require users to use Windows Hello to enable it. Recall will also now have additional layers of protection and encryption.
Privacy laws of Texas, Oregon and Florida come into effect July 1. Texas has just announced it will establish a dedicated enforcement team to operate within its Consumer Protection Division to enforce the Texas Data Privacy and Security Act, a law that unlike many other states doesn’t set a volume threshold for law applicability. The Oregon Consumer Privacy Act is distinct in that it defines sensitive data to include revealing status as transgender, or nonbinary; or status as a victim of a crime. Florida’s Digital Bill of Rights applies only... Read More >
CDP mParticle is being acquired by ecommerce platform Rokt for a price of $300 million. It’s the third acquisition of a leading independent CDP in a little over one month, following Uniphore’s purchase of ActionIQ and Contentstack’s purchase of Lytics. All three buyers offer some type of customer-facing technology; apparently they’ve decided that adding real-time profiles from CDP will give them a competitive edge. (See this blog post for more analysis.)