In Brief: Data intelligence company Alaton gains $110 in Series D funding, pushing the company’s market valuation to $1.2B
Investment will go into marketing and new product offerings.
Investment will go into marketing and new product offerings.
Users have been alerted to privacy policy changes that indicate TikTok plans to collect more personal data from U.S. users, including voiceprints and faceprints. This may also include object recognition (identifying scenery and images within photos), and location identification. While TikTok hasn’t commented how it plans to use this material, it may be partly in response to new state privacy laws in the U.S.
Unredacted documents in a lawsuit showed that corporate executives and engineers knew about and even facilitated the issue by pressuring phone manufacturers into hiding settings to keep them inaccessible to users.
GrowthLoop will use TransUnion identity data to improve U.S. consumer match rates on client files sent to advertising media such as Facebook and Google Ads. The data should also help clients to find matches among records within their files, building more accurate customer profiles. GrowthLoop calls itself a “composable CDP”, meaning it works with data assembled in external data warehouses.