International Sloth Day, the traditional day for CDP product announcements, was yesterday, but being late is appropriately sloth-like.  So we won’t criticize Acquia for announcing prebuilt machine learning models (slothily effortless) and real-time updates to customer profiles (not very slothish but marketers may approve anyway).

Usermind is an experience orchestration platform that also qualifies as a CDP.  They were just bought by Qualtrics, which captures and responds to feedback from customers, prospects, and employees.  It’s the first CDP acquisition since April, if you’ve lost track.