Biometric lawsuits are increasingly effective, and a current one before the Illinois State Supreme Court could bring ruinous penalties against the food chain, White Castle. The push is on for damages to be cumulative rather than for a single infraction, and if passed, the impact on companies could be severe.
It blocks ad trackers on 50% of sites, is fast because it uses 60% less data than Chrome, and may be a precurser to a future rollout of a browser for Linux.
Apple’s App Tracking Transparency (ATT) rule, which requires users to opt-in before an app can track them, will reduce Meta (Facebook’s parent) revenues by $12.8 billion in 2022, according to this Lotame estimate. The figure is higher than Lotame originally estimated, and assumes a 65% opt-out rate. In fact, according to this Adjust study, the opt-out rate is actually closer to 75% and even higher for social media companies like Meta.
Reports emerged at the weekend that Salesforce was in advanced talks to acquire data management and integration platform Informatica. The deal would be Salesforce’s largest since acquiring Slack in 2021, and shares fell 7% Monday on the news. Informatica would add more advanced technical capabilities to the Salesforce product line.