In Brief: Ireland’s High Court denies Facebook’s appeal for EU -> US data flow
Company could be forced to halt transfer of EU user information to its servers.
Company could be forced to halt transfer of EU user information to its servers.
To further clarify how valuable that streaming TV data is, we have this report that TV maker Vizio is making nearly as much money from its advertising and data business as it is from selling hardware: $38.4 million for data and ads vs $48.2 million for hardware in the first quarter of 2021, with the data and ad portion growing much more quickly. The value comes from the comprehensive customer data Vizio’s smart TVs can collect.
An ethical framework and best practice guide for the data and marketing industries.
Email and mobile personalization platform Movable Ink has announced a new integration between its Da Vinci content personalization solution and Adobe Journey Optimizer. Joint customers will be able to develop content assets aimed at each individual email recipient and bring them into Adobe Journey Optimizer for deployment. This builds on an existing integration between Movable Ink Da Vinci and Adobe Campaign.