This follows a complaint having been lodged with the European Commission privacy watchdog. According to LinkedIn, the move is meant to alleviate risk of confusion about whether EU citizens could be indirectly targeted based on special categories of data or related profiling categories.
New York’s governor has expressed support for the Stop Addictive Feeds Exploitation (SAFE) for Kids Act and is expected to sign it into law soon. The state attorney general, whose office would be tasked with enforcing the law, also supports it. SAFE would ban internet companies from exploiting children’s data and from using addictive algorithms to keep kids ages 18 and under hooked on social media.
Core tenets include only using data to fulfill a request but not retaining it; having privacy components not dependent on outside components; ensuring PCC doesn’t contain privileges to bypass privacy protection; ensuring attackers cannot access individual data; and ensuring verifiable transparency to security researchers.
Email and mobile personalization platform Movable Ink has announced a new integration between its Da Vinci content personalization solution and Adobe Journey Optimizer. Joint customers will be able to develop content assets aimed at each individual email recipient and bring them into Adobe Journey Optimizer for deployment. This builds on an existing integration between Movable Ink Da Vinci and Adobe Campaign.