Alarmingly, the data link could expose the IDs of anonymous Twitter users and allow criminals to hijack accounts. Twitter, having gutted its communication team along with a large portion of the rest of its workforce, had no immediate comment.
Virtually all those helpful apps that make kids’ and parents’ lives easier after school – for homework, study skills, virtual classrooms, connecting with teachers, and the school community – are helping themselves to your family’s data, thank you very much! A recent survey of edtech apps in US schools from Internet Safety Labs, which conducts software product safety testing, found 96% of school apps were sharing data with 3rd parties and especially with Google (68%), which dominates the edtech space as a supplier of both hardware and software.
The relaxed post-New Year’s vibe has now worn off, so we can go back to obsessing about third-party cookies. Programmatic ad buying platform The Trade Desk is helping with Galileo, which lets marketers upload customer lists from CDPs or other sources, apply the Unified ID 2.0 identifier, and use it to track members across audiences. It’s less comprehensive than tracking with third-party cookies, but probably as close as we’ll get with current technology.
Salesforce has reversed course on its bid to acquire data management and integration platform Informatica a source has told Reuters. Informatica itself said that it is not in talks to be acquired. Salesforce stocks rose on this latest news while Informatica’s fell.