Part of the 2026 budget, it requires businesses to disclose clearly to consumers when a price has been set by an algorithm using their personal data.
New laws in these states and others are cracking down on how app and tech companies can engage with teens. The Texas legislature sent Governor Abbot a law making it the second state after Utah to require app distributors to verify user ages and block those under 18 from downloading apps without parental consent. Virginia’s governor just signed a bill that restricts teen social media to 1-hr/day unless parent’s consent to more; and Arkansas has a new law that 1) requires parental consent for data collection, 2) prohibits targeted advertising to teens and, 3) limits data collection to only what is necessary for servicing.
Portugal has just joined Switzerland, Austria, and Luxembourg banning use of the cameras – and leaving yours turned off or packed away won’t help and could get you a fine as high as €25,000.
Composable CDP Hightouch is introducing same-session personalization, providing the ability to combine warehouse data and real-time signals during real-time interactions. It requires caching audience data outside of the data warehouse, bending the company’s “no copy” rule. This blog post explains how they do it.