In Brief: Osano buys Wirewheel for as yet undisclosed amount
The acquisition brings to Osano’s enterprise capabilities the ability to audit data, identify privacy risks and conduct actionable reporting among others.
The acquisition brings to Osano’s enterprise capabilities the ability to audit data, identify privacy risks and conduct actionable reporting among others.
Amazon’s court defense was deemed nonsensical by a judge.presiding over a suit brought by a Brazilian minor who claims a spycam hidden in a towel hook, and which was sold by Amazon, was in fact recording her in her private bathroom for months. This is one of many cameras disguised in IoT products that Amazon sells.
Pretty soon it will feel odd when you can’t click on an ad to buy something. PayPal is advancing that glorious future by transforming open web advertisements into fully functional storefronts. Somewhat related: Dentsu and Roku have advice on what makes shoppable TV ads succeed (hint: it’s more than personalization).