New York City, with the largest school district in the country, has just announced a lawsuit against the companies that run Facebook, Instagram, TikTok and other major social media sites frequented by kids and teens. The claim is that the sites are “addictive and dangerous” for young people, and costly for the city which spends more than $100 million/year on youth mental health.
Martech keeps taking larger bites out of marketing budgets: 17.3% last year, 19.9% this year, 23.5% next year, and 30.9% five years from now, according to the latest CMO Survey. This despite barely more than half (56.4%) of current tools being used and nearly half (48.8%) of the survey respondents reporting worse-than-expected results. Oddly enough, marketers rate selecting marketing technologies as the thing they do best.