Apple is reported to be working against legislation that would require it to enforce age verification for young users via the App Store. This comes as more states look to regulate the age at which minors and teens can use social platforms and when big social media companies, including Meta, argue they should not be required to verify ages.
Workfront Planning from Adobe Workfront offers marketers a dynamic overview of campaigns in a customizable interface. The single view of campaigns will be supported by an embedded AI assistant. Generative AI can also be used to create campaign briefs based on campaign records and existing assets at speed.
Customer engagement platform MessageGears will partner with content localization and translation platform Smartling to streamline email translation and localization for 450+ languages. The workflow is automated but actual translations are still done by (machine-assisted) humans.