In Brief: The UK’s ICO has published its new International Data Transfer Agreement (IDTA) and an addendum to the EU Standard Contractual Clauses (SCC)
They are designed to ensure protection of data being exported from the UK.
They are designed to ensure protection of data being exported from the UK.
Recommendation systems that lead from site to site by suggesting videos to watch, games to play, helpful information, and people we may want to get to know, are tools that can help children learn. But, as with many systems that target kids, they can be more about vacuuming up sensitive data than helping children. 5Rights Foundation’s case study identifies 9 common features that pose harms for users.
Users verify identity via an app in addition to entering their email and password.
Digital advertising platform PubMatic’s new partnership with GroupM, WPP’s media investment group, will enable the delivery of AI-powered cohort modeling to advertisers. Using a distributed AI model developed by Resolve, the collaboration aims to generate privacy-compliant audience segments across multiple publishers simultaneously. Not only does the targeting not rely on third party cookies, it also eradicates the need for user data to be moved or shared during the ad buying process.