iPhones & Androids prepare to catch trackers
Got a tracker on you? If you do and it’s one that has been dropped surreptitiously, then Apple and Android are now prepared to tell you. It’s just like having your own personal spy-friend!
Got a tracker on you? If you do and it’s one that has been dropped surreptitiously, then Apple and Android are now prepared to tell you. It’s just like having your own personal spy-friend!
AI-powered customer behavior analytics vendor Glassbox has announced its acquisition by private equity investor Alicorn Venture Partners for approximately $150 million. It will operate as an independent, privately held company. The company had previously raised $70.5 million in funding.
Pretend you’re a consumer and give thumbs up or down for this one. Visa (often my credit card of choice) wants consumers to consent to letting it use AI to share previously withheld consumer transaction information with retailers. Problem at present is customer incentives are unclear.
When BlueConic bought experience builder platform Jebbit last July, it positioned the combination as “the industry’s first-ever Operating System for Customer Data”. In case their meaning wasn’t clear, they’ve now directly integrated Jebbit with BlueConic profiles and segmentation, enabling marketers to launch no-code quizzes, surveys and personalized guided journeys without leaving the CDP.