IT’S THE LAW (03/21/2023)

By unanimous votes in the State House and Senate, Iowa is poised to pass the 6th US state privacy bill, though Consumer Reports and other consumer advocates are urging Iowa’s governor not to sign the Consumer Privacy Act (aka Senate File 262) into law. Concerns are that while the bill seemingly includes key consumer safeguards such as the right to know information companies have collected and the right to have information deleted, the verbiage in the law serves to weaken the protections provided to consumers and strongly favors business.

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Amazon Go bumps up against NY’s biometrics law

March 21, 2023

A Brooklyn resident charged in a class action that Amazon’s New York City Amazon Go stores collected biometric data of customers without sufficient notification, which puts the company in violation of New York’s 2021 Biometric Identifier Information (BII) Law. The law, which came into effect in January 2022, requires companies to notify store customers of scanning or other electronic data collection via prominent in-store signage. Amazon Go stores, which established a track-in-store-pay-later shopping model, had, according to the suit, failed to sufficiently comply.

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Americans have major fears about their privacy

March 21, 2023

A survey by Digital Third Coast of more than 800 Americans found U.S. consumers are fearful they are being tracked wherever they go. Four in five were concerned about ad tracking, with Baby Boomers and Gen Z most concerned at 84% each. There’s also a level of paranoia about always being spied on, with 60% surveyed reporting they believe their phone is listening to them, 3 of 4 believing Alexa and other devices are always listening, and 60% reporting they believe the government is tracking their phone data.

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