IT’S THE LAW (05/16/2023)

Florida’s privacy Bill 262 heads to the governor to sign, but it only grants state residents limited rights – to know, to correct and delete certain information.  But the law has scant applicability, so is raising the ire of consumer advocates.

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Whistleblower accuses Google of violating EU data retention laws

May 16, 2023

It’s easy (and sometimes convenient) not to delete data – but don’t! Google just got called out by a whistleblower for having saved resumes and personal data of EU and UK job interviewees, some who applied a decade or more ago. This violates EU and UK laws which don’t allow long-term retention of data that’s not strictly necessary. The company did in the past year roll out an auto-deletion tool, but that still doesn’t address its earlier non-compliance.

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Americans very concerned about AI-generated news

May 16, 2023
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One-Third of Marketers Will Buy a CDP This Year: Optimove Survey

May 31, 2023

Just over one-third of marketers plan to either buy a new CDP (21%) or replace an existing one (13%) this year, according to this Optimove survey. Unfortunately, it doesn’t report how many have a CDP already in place, which would put the other values in perspective. It does seem that CDPs are a relatively low priority: they rank sixth on the list of new systems and eighth on the list of systems to replace.

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