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IT’S THE LAW (09/05/2023)

Jordan’s Parliament announces approval of the draft law on personal data protection which was amended by their Senate. The law allows, under supervision of the Central Bank, processing of personal data without informing the person whose data is being processed. It also allows processing of data for purposes the data was collected, but not disclosure to third parties.

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Meta mulls different ad treatment for EU

September 5, 2023

The New York Times has reported Meta may let EU users pay to block ads on Instagram and Facebook or opt for ad-based free versions. While the company was not willing to comment on the information, confidential sources indicated the company was considering different treatment of the EU in response to regulatory scrutiny there. Meta has also faced big fines and the prospect of additional changes from forthcoming digital regulations.

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Movable Ink Integrates With Adobe Journey Optimizer

October 4, 2024

Email and mobile personalization platform Movable Ink has announced a new integration between its Da Vinci content personalization solution and Adobe Journey Optimizer. Joint customers will be able to develop content assets aimed at each individual email recipient and bring them into Adobe Journey Optimizer for deployment. This builds on an existing integration between Movable Ink Da Vinci and Adobe Campaign.

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