IT’S THE LAW (09/13/2022)

Switzerland’s Federal Council has issued orders that revise ordinances in its Data Protection Act to reflect technical advances, bolster individual rights and provide more transparency in data handling. The intent is to ensure compatibility with EU laws and guarantee the country’s laws are viewed as adequate and in line with what other countries need for business and cross-border data transfer. The new Data Protection Ordinances (OPDo) and Data Protection Certifications (OCPD) will take effect on September 1, 2023.

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Biden wants Congress to remove liability shield for big tech

September 13, 2022

In what would be a major change across the Internet, the White House wants Congress to overhaul Section 230 and to rein in big tech. The law, which has been challenged by Democrats and Republicans for different reasons - in the first case wanting to protect against extremist content, hate speech and misinformation; and in the second to disallow censorship of conservative viewpoints – protects social media and online content providers from liability for content.

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Misinformation a big concern to ad execs

September 13, 2022

Consensus from advertisers, according to an Integral Ad Science (IAS) survey, is that companies should not mess around when it comes to finding, quickly fixing, and guarding against misinformation. This is because their customers won’t buy brands they don’t trust. In fact, 65% of consumers report they’re unlikely to purchase from a brand that advertises misinformation, 73% feel unfavorably toward brands they associate with misinformation, and 80% agree that misinformation is a serious digital media problem.

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Microsoft Lets Publishers Block Bing Chat Separately from Bing Search

September 26, 2023

Nearly one-third of major news publishers have blocked generative AI tools from reading their content.   But that’s a drastic measure which could also exclude their results from conventional search engines.  Microsoft has just given publishers the option to block access by Bing Chat without also removing their content from search results.  We’ll see if competitors do the same.

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