One to watch: China has drafted a comprehensive Data Security Law, linking data protection to national security. Speculation is it could come into effect by early next year and, if the language stays the same, it would have significant impact on international companies.
Gartner projects six-fold jump in data privacy regs by 2023 A major headline from Gartner’s recent Security & Risk Management Summit was the prediction that data privacy regulation would grow from the current 10% of countries globally to 65% by 2023. In anticipation, Gartner is advising security and risk management leaders to be proactive.
Citing the need to be able to decrypt information for national security and use in law enforcement to fight crime and protect vulnerable parts of the population; the Five Eyes Alliance -the US, UK, Canada, Australia and New Zealand along with India and Japan issued a statement appealing for embedded safeguards to access data. This follows similar appeals to the Tech Industry from Five Eyes in 2018 and 2019.
CDP and data solutions provider Zeotap is adding the ID5 ID to its identity graph. The ID5 identifier supports individual-level programmatic ad targeting without relying on third-party cookies, extending the reach of Zeotap ad segments.