IT’S THE LAW (8/25/20)
The International Association of Privacy Professionals (IAPP) has updated its U.S. state privacy law comparison chart to show what’s in, what’s out, and what to watch for.
The International Association of Privacy Professionals (IAPP) has updated its U.S. state privacy law comparison chart to show what’s in, what’s out, and what to watch for.
A new survey by W2O, a leader in healthcare analytics, found that 82% of U.S. consumers feel the government should regulate when and how health information is shared. Seventy percent believe that companies are currently collecting, storing and saving their health data without their knowledge.
Uber’s former security chief charged with data breach cover up The California United States Attorney and FBI brought obstruction of justice charges against Uber’s former CSO for concealing a security breach that revealed PII associated with 57 million users and drivers. In a warning to other companies, the announcement stated, “We expect prompt reporting of criminal conduct. We will not tolerate corporate cover-ups”.
This IAB study finds that connected TV and paid search are expected to be the fastest-growing ad channels next year, while linear TV and other traditional media continue to shrink. More intriguing: marketers are focusing more investment on foundational tools like measurement and first party data, and less on specific ad channels. Download for deep dives into retail media networks and the metaverse.