News

New Google Play data safety tracking report shows which apps violate privacy most

Six months ago, Google Play introduced its data safety section to require developers to declare how they collect data and what they do with it. Now, an Incogni report reveals what the top 1,000 apps (500 free, and 500 paid) are doing with that data. The analysis found that more than half the apps share data with third parties, that apps with more than 500,000 downloads share on average more than 6x more data points than less popular apps, and that more than 13% of apps in the study share location data with third parties.

More News

Next Article

Class action claims Apple deceives users with hidden settings

November 15, 2022
CDPI Privacy Newsletter
Previous Article

Children’s Privacy: France steps up to lead in children’s privacy with global initiative

November 15, 2022
CDPI Privacy Newsletter
Featured Article

CDP mParticle Sold to Rokt for $300 Million

January 17, 2025

CDP mParticle is being acquired by ecommerce platform Rokt for a price of $300 million.  It’s the third acquisition of a leading independent CDP in a little over one month, following Uniphore’s purchase of ActionIQ and Contentstack’s purchase of Lytics. All three buyers offer some type of customer-facing technology; apparently they’ve decided that adding real-time profiles from CDP will give them a competitive edge.  (See this blog post for more analysis.)

CDPI Newsletter