What are diet program profiles really about? New study finds it’s not what you’re led to believe
Subscription weight-loss programs like popular Noom, often begin by having new members fill out extensive questionnaires about eating habits, body type, physical and mental health, and weight, implying they will customize their approach depending on your answers. Yet, a new study by Privacy International comparing Noom, BetterMe, and VShred, found that participants were provided largely the same thread of questions and same recommendations regardless of information provided. And it found the apps collecting what can be considered sensitive health data, while at the same time reserving the right in their privacy policies to share that data.