B2C Customer Email: Who’s in Charge? (Hansa Marketing Services, Inc.)
Email contact strategy is an important part of B2C marketing. Hansa Marketing details how to craft a customer-centric approach.
Email contact strategy is an important part of B2C marketing. Hansa Marketing details how to craft a customer-centric approach.
Success in today’s digital world requires a data-driven strategy. Algonomy presents a framework for determining when to add a real-time CDP to your martech tools.
What’s new in the CDP industry? This report from the CDP Institute details growth, acquisitions, and more customer data platform trends.
Digital marketing has become a complex web of touchpoints, behaviors, and expectations. Relay42 offers a guide to omnichannel personalization in this new terrain.