Library/Use Case/Retail/Customer Experience, Data Assembly, Identity Management, Loyalty, Omnichannel

Combine Browsing and Instore Purchase Data (CDP Institute)

Link online and offline data relating to same customer. Process: Ingest data; use rules and reference data to link online and offline IDs; combined related data into unified profile.

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Composable or Integrated CDP? Making the Right Choice for Your Business (Treasure Data)

It’s always important to choose the best martech solution for your business needs. The CDPI and Treasure Data explain what factors to consider.

Unlock Rich Insights with CDP & Analytics (Salesforce CDP)

Learn how to better understand and connect with customers by combining data and insights from across systems to enrich your single source of truth, drive personalization, and increase speed to value.

Salesforce Genie Customer Data Cloud Demo (Salesforce CDP)

Enjoy the Salesforce Genie Customer Data Cloud demo.