Driving Powerful Digital Transformation with a Robust CDP (Tealium)
See how Hotwire, New Balance, and Bed Bath & Beyond use unified data to power more relevant messaging in real time.
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CDP use cases play an important role in successful deployment. The CDPI and Zeta show how to make sure all relevant stakeholders contribute to the list of use cases.
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Customers expect a relevant and consistent experience from their favorite brands, and the Zeta Marketing Platform aims to deliver this by providing a unified platform for connected experiences.
Winning in the Era of Data Differentiation (Tealium)
Data is an increasingly critical resource for businesses. Tealium details how to use a CDP to optimize it.