Struggling to tell Customer Data Platform vendors apart? Optimove’s Field Guide to CDPs describes the major types of CDP vendors, identifying features for each, and how to pick the one that’s right for you.
The digital transformation has led to a massive boom in online shopping. Data Talks explains what this means for Black Friday.
Understanding the CDP means seeing the big picture from its many capabilities. The CDPI and Treasure Data provide everything you need to know.
Businesses need martech tools that work well with each other and can scale in the face of future challenges. Treasure Data explains why a CDP is an essential part of any martech stack.