Glossary of Marketing Privacy Terms (CDP Institute)
Are you overwhelmed by the number of privacy terms in the marketing world? The CDPI has a glossary that will hopefully clear things up.
Related Resources
Developing a Connected Experiences Vision (Resulticks)
Connected Experience is hailed as the next great audience engagement paradigm, but what does it actually mean? In this webinar, David and Susan Raab, Co-Founders of the CDP Institute, join Resulticks CTO Mani Gopalaratnam in an eye-opening conversation on this major paradigm shift, its multiple facets, and the developments in technology such as CDP to accommodate its emergence.
AI in E-Commerce Fashion (Bloomreach)
E-Commerce fashion retailers need to maximize customer acquisition and loyalty. Bloomreach explains how AI can help.
Fred Perry Case Study (Ometria)
An iconic fashion brand wanted to understand its VIP customers. Learn how the Ometria CDP made it possible.