Is It Time to Embrace the Universal ID? (Zeotap)
Many marketers are struggling to link customer identities and unify assets. Zeotap explores how the universal ID helps resolve this issue.
Many marketers are struggling to link customer identities and unify assets. Zeotap explores how the universal ID helps resolve this issue.
Implementing a standalone CDP can take months. Hightouch explains how adding CDP functionality to a data warehouse can allow you to optimize your data much faster.
Major brands are using Reverse ETL to speed up CDP implementation time and improve collaboration between teams. Hightouch details the many ways it can help you use your data effectively.
Presented by Pablo Cousiño Espinoza, Executive V.P., Digital Smart Consulting