Lead to Account Match (CDP Institute)
Associate individuals with businesses in B2B data. Process: Ingest data; apply rules and reference data to associate each individual with a business or department master ID.
Related Resources
CDPI Round Table Europe/US April 2025 (CDP Institute)
Guest: Steve Zisk, Product Marketing Principal, Redpoint Global
CDPI Round Table APAC April 2025 (CDP Institute)
Guest: Hari Prasath, Senior Manager, Support – APJ, Tealium
Treasure Data Customer Data Platform Datasheet (Treasure Data)
Treasure Data CDP is built for enterprise scale and powered by AI, helping boost revenue, reduce costs, and build trust. Read on to learn more.