Library/CDP Institute Report/AI/Machine Learning, Customer Experience, Data Analysis, Data Assembly, Data Quality, Loyalty, Message Delivery, Omnichannel, Orchestration, Outbound Campaigns, Personalization, Predictive Analytics, Privacy, Real Time Interactions
Let’s Look at the Data: Recent Surveys on Marketing Technology (CDP Institute)
Do consumers really want personalization? Should marketers be in charge of customer data? Learn what the surveys say.