Marketing Privacy: Navigating Customer Care in a Fast-Changing Environment (CDP Institute)
Susan Raab of the CDP Institute explains the role of marketing in privacy issues and why it matters now more than ever.
Susan Raab of the CDP Institute explains the role of marketing in privacy issues and why it matters now more than ever.
A CDP delivers unified cross-channel customer data. The CDPI and Epsilon explain how identity resolution makes this tool even stronger.
Companies are increasingly aware of the importance of data to their growth. Commanders Act explains how to govern data at an organization-wide level.
In this free online course sponsored by Scal-e, Tealium, Treasure Data, and CDP Institute, learn how to evaluate vendor capabilities, develop scenarios and RFPs, and effectively manage program risks.