This practical course guides experienced professionals through the essential steps of successfully implementing a Customer Data Platform. You’ll develop comprehensive project plans, master use case prioritization, create robust data strategies, and ensure organizational readiness for deployment success.
A sports betting group struggled to gain insights into their customer data. Zeotap details how its CDP provided those insights and acted on them in real time.
A media company with millions of customers wanted to enable personalization at scale with an omnichannel approach. Learn how the Zeotap CDP achieved these goals.
Learn about Nestlé’s journey in Brazil with Treasure Data from Daniela Marques, head of consumer engagement, and Marcos Psanquevich Junior, CRM manager.